SCORE-Workshop-Session 3: Marketing Plan (Simple Steps)
Date and Time
Wednesday Oct 10, 2018
5:30 PM - 7:30 PM EDT
October 10, 2018
5:30 to 7:30pm
Location
Acton Public Library
60 Boston Post Road
Old Saybrook CT 06475
Fees/Admission
This is a FREE event
Website
Contact Information
Tony Raucci
203-988-7989
Send Email
Description
Marketing Plan
The third workshop provides you with an introduction to marketing communication methods and tools to
maximize your customer reach. The discussion in the Marketing Plan workshop covers pricing strategies,
positioning, the difference between features and benefits, and different marketing strategies. At the end of this
session, you will know how to: outline your marketing strategy, test your marketing message, choose the right
sales channel, and exercise your marketing strategy.
